WIPRO INDIA’S “RUN SMARTER, RUN FASTER” CAMPAIGN

Pinaki Mandal
(Principal Consultant – PurpleOak Management Consultants, Mumbai)

Abstract:
Wipro launched its “Run Smarter, Run Faster” campaign in 2020, which aimed to showcase the company’s expertise in digital transformation and technology solutions. The campaign targeted businesses in India and beyond, and highlighted Wipro’s capabilities in areas such as cloud computing, artificial intelligence, and automation.
Key Words: Wipro India, Run Smarter Run Faster, Marketing Campaign