Author(s) Name:  Ajmal, C.T., Dr.M.Rajashekaran, Dr.K.Sivakumar & Dr.S.Sudhakar Abstract The   study was designed to investigate the impact of Soccer specific conditioning on speed and kicking ability of high altitude adolescent soccer players. Thirty adolescent soccer players who   were studying in the high altitude area at The High Range School Munnar, Idukki district of Kerala  state were […]

Author(s) Name:  Marvin M. Wangatiah & Prof. Peter Omboto Abstract Mass media is an important tool for educating and disseminating information in the society through both electronic and print media. The reading of magazines has evolved as one of the modern activities which has captured the interest of elite women in Kenya. One of the […]

Author(s) Name: Srihari. K, Dr.S.Suthakar & Sundarraj. URS Abstract The purpose of the study is to investigate the effect of plyometric training on different age group boys on coach rated volleyball skills in relation to selected variable of Explosive Power. To achieve the purpose of the present study 60 Volleyball players were selected (20 school boys […]

Author(s) Name: Dr.V.Karthik & R.Gowtham Abstract This study aims at understanding the determinants of consumer purchase decision of health insurance policies in Dindigul District. The major consumer purchase decision models are reviewed and identifying some gaps, a model incorporating three sets of variables, related to personal, marketing and social factors is developed. Based on data […]