Dr. H. Divyaa Assistant Professor, Department of Business Administration, Dwaraka Doss Goverdhan Doss Vaishnav College, Chennai. ABSTRACT This study focuses to analyzing the service quality and its impact on customer satisfaction: A study with special reference to Asian paints. The aim of the study to analyzing the customer satisfaction towards service quality of product, Colour […]

1Dr.M.ILAMATHI, & 2Dr.UMARAMAN.M 1Faculty in College of Business Management, Standalone MBA, Krishnagiri (Affiliated to Anna University), Krishnagiri, Tamil Nadu. 2Professor and Head, Department of Management Studies, Rajalakshmi Engineering College, Chennai, Tamilnadu. Abstract Three major concept of organisation success depends on the equal treatment of employees irrespective of their caste, religion, gender, sexual orientation. Diversity includes […]