CUSTOMER RELATIONSHIP MANAGEMENT PRACTICES IN SELECTED PUBLIC SECTOR BANKS IN RURAL AREAS OF KANYAKUMARI DISTRICT
Author Details Dr. H. SAJEENA, Assistant professor, Department of commerce, Government Arts and Science College, Konam, Nagercoil, Kanniyakumari District, Tamil Nadu, India. Abstract Rural development is also one of the features regarding the economic development of the nation. Since freedom of our country our policy makers striving for sufficient thrust towards rural development. The […]